On Saturday Jon and I headed to Williamsburg in Brooklyn to check out the store. (They call it a "gallery," but whatever.) There really are scents like rubber cement and roast beef that smell like rubber cement and roast beef. ("The snozzberries taste like snozzberries!"). There's also a 90-pound mastiff named Zephyr who really likes to have his belly scratched.
It's all a touch silly, but it's fun. Here's a blurb about the scent called "Greenbriar 1968":
“This scent is a memory of my Grandfather, the sawmill that he owned and the stone house where he lived.
It is blended with Sawdust, Fresh Cut Hay, Worn Leather Work Gloves, Pipe Tobacco and a healthy amount of Dirt. There is also a faint whiff of cotton overalls covered in Axel Grease.”
And guess what: It really does smell like sawdust, leather, tobacco, and damp basement. I didn't pick up the greasy overalls, but you get the picture.
We got "Burning Leaves" and "Cedarwood Tea." They're so diffferent and interesting that you can't help but keep sniffing yourself. You definitely won't find these scents in a department store.